Invest in the future of African music
Xarra Creative Capital connects growth-minded investors with South Africa's most promising artists, structured for strong, consistent returns
22.6%
Southern African recorded music growth in 2024
(DMPA)
78.1%
South Africa's share of Sub-Saharan revenues in 2025
(IFPI)
2.6x
Industry growth forecast by 2030
(PwC)
Africa's Moment. Now.
Whether you're an investor looking for a high-growth opportunity or an artist ready to scale and get to the next level, Xarra is built for you.
What We Do
We offer highly-lucrative and mutually beneficial opportunities that maximize growth & returns from Africa's music industry explosion.
Sonic Story House
Africa's premier songwriting development pipeline. Building the commercial talent that the market demands. Learn More
Built by Insiders
Over 25 years of collective music industry experience. We know this market because we live it. Our Story
The Fund
Royalty-based financing for independent SA artists. Data-backed, non-dilutive, transparent. Learn More
ⓘ Xarra Creative Capital is a Banana Cartel Company. All rights reserved.
support@xarracreative.capital